Calculators

eCPM (publisher yield) calculator API

Compute eCPM = revenue / impressions * 1000, the effective revenue per 1000 impressions for publishers/monetization. Answers 'what's my eCPM','how much am I earning per 1000 impressions'.

Price$0.01per request

MethodPOST

Route/v1/calc/mkt-ecpm

StatusLive

MIME typeapplication/json

Rate limit120/minute

CacheNo cache

calcmarketingecpmpublisheryieldmonetizationimpressionsmetrics

API URLhttps://x402.hexl.dev/v1/calc/mkt-ecpm

Integration docs

Example request

{
  "revenue": 320,
  "impressions": 200000
}

Example response

{
  "formula": "eCPM = revenue / impressions * 1000",
  "revenue": 320,
  "impressions": 200000,
  "ecpm": 1.6
}

Input schema

{
  "type": "object",
  "required": [
    "revenue",
    "impressions"
  ],
  "properties": {
    "revenue": {
      "type": "number",
      "examples": [
        320
      ]
    },
    "impressions": {
      "type": "number",
      "examples": [
        200000
      ]
    }
  }
}

Output schema

{
  "type": "object",
  "additionalProperties": true
}